Food Economics and Intellectual Property (2020/2021)

Course code
4S008243
Credits
6
Coordinator
Diego Begalli
Academic sector
AGR/01 - AGRICULTURAL ECONOMICS AND RURAL APPRAISAL
Language of instruction
Italian
Teaching is organised as follows:
Activity Credits Period Academic staff Timetable
Economia agroalimentare teoria 3 II semestre Diego Begalli

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Economia agroalimentare esercitazioni 1 II semestre Katia Laura Sidali

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Proprietà intellettuale teoria 2 II semestre Katia Laura Sidali

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Learning outcomes

The course provides students with the fundamental concepts to understand the specificities of the agri-food markets and to foster the development of new products and the creation of start-ups. The expected learning outcomes are: NOTIONS: 1. Understanding the specific features and functioning of the Italian and international agro-food system; 2. Distinguish the different actors of the main agri-food and agro-industrial sectors; 3. Outline the behaviour of consumers and producers with regard to the quality of agri-food products; 4. Analyse the competitive strategies of agri-food companies also in relation to modern commercial distribution; 5. Understand the link between food certifications and information asymmetry in the agri-food markets. SKILLS: 6. Identify and evaluate opportunities for the creation of new agri-food products; 7. Develop a business plan for start-ups / spin offs 8. Define an adequate prototyping of an agri-food product 9. Implement the requirements to protect a new agri-food product or service using the multiple tools of intellectual property rights